Gfinity welcomes Len Rinaldi to its Board as Non-Executive Director

– UK, London –  Gfinity plc (LON: GFIN), a world-leading esports and gaming solutions provider, today announced the appointment of Len Rinaldi to its Board as Non-Executive Director, effective immediately. Len will join the Audit and Remuneration Committees.

“The Board and I are delighted to welcome Len to Gfinity. He is a respected global operator with a proven track record of growing businesses. Len brings a wealth of insight and experience that will be invaluable to the company as it looks accelerate its growth strategy over the next two to three years. CEO John Clarke and his senior team will benefit greatly from Len’s leadership experience.” said Founder and Chairman, Neville Upton.

About Len Rinaldi

Mr Rinaldi spent the last twelve years with Apple, the multinational technology company. Most recently, he was the General Manager for Apple Western Europe, a role he held for seven years. In this role, Mr Rinaldi was responsible for all partner relationships across all Apple products, software and services with $20bn portfolio under management. Mr Rinaldi joined Apple in 2007, and served as Apple’s CFO EMEIA for five years, during which time he oversaw significant revenue growth at the division from $7bn to $40bn.

Mr Rinaldi has held previous senior leadership roles at Alcatel Lucent SA and Lucent Technologies. He has also served as a board member at Apple India (2010-2012) and Apple France (2007-2012) and brings significant global expertise, working across the US, Europe, the Middle East, Africa and China.

Len Rinaldi said: “I am excited to join a rapidly growing and ambitious business that has clear strategic priorities in place. Gfinity has a strong business model that can take it to the next level, and I look forward to working with John and the leadership team to help the business fully realise its ambitions.”

About Gfinity

Gfinity is a world-leading esports business. Created by gamers for the world’s 2.7 billion gamers, Gfinity has a unique understanding of this fast-growing global community. It uses this expertise both to provide advisory services and to design, develop and deliver unparalleled experiences and winning strategies for game publishers, sports rights holders, commercial partners and media companies.

Gfinity connects its partners with the esports community in authentic and innovative ways. This consists of on‑ and off-line competitions and industry‑leading content production. Relationships include EA SPORTS, Activision Blizzard, F1 Esports Series and the Forza Racing Championship.

Gfinity connects directly with tens of millions of gamers each month through its digital media group, Gfinity Digital Media. Gfinity Digital Media includes websites such as Gfinityesports, RealSport101 and StealthOptional and their respective social channels.

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