– USA, TX – YETI Holdings, Inc. (NYSE: YETI) announced the appointment of Magnus Welander and Arne Arens to its Board as Independent Directors, effective March 24, 2025, increasing the Board to 10 members, of whom nine are independent.
Robert K. Shearer, Chair of the YETI Board, commented: “We are pleased to welcome J. Magnus and Arne to the YETI Board and appreciate the role Engaged Capital played in identifying Arne as a prospective Board member. These appointments are part of our comprehensive and ongoing refreshment process, and we are confident that J. Magnus’ and Arne’s extensive experience and knowledge of consumer brands will be complementary additions to our Board. We look forward to benefitting from their perspectives as we remain focused on driving growth and delivering sustainable value for our stockholders.”
The Company also announced that it has entered into a cooperation agreement with stockholder Engaged Capital, LLC.
About J. Magnus Welander
Magnus Welander is the former CEO of Thule Group AB, a global lifestyle and outdoor company. Prior to his career at Thule, he was Group CEO of the global pharma logistics company Envirotainer and held various managerial positions at the global food processing and packaging company Tetra Pak. He currently serves as Chairman of the Board at Mips, Embellence Group, and Eleiko Group.
Magnus Welander said: “It is a privilege to join the YETI Board at this exciting time. I look forward to contributing by working with my fellow directors and management to ensure that YETI capitalizes on its strong brand position and momentum, explores new avenues of growth, and drives innovation to meet the evolving needs of its customers.”
Magnus Welander has a degree in Civil Engineering from the Institute of Technology at Linköping University.
About Arne Arens
Arne Arens is the former CEO of Boardriders, Inc., a portfolio of performance, lifestyle, and footwear brands geared toward action sports enthusiasts. Before Boardriders, he served in roles of increasing seniority at The North Face, a subsidiary of V.F. Corporation. Before joining The North Face, Arne Arens served in various executive roles with NIKE, Inc. in Europe.
Arne Arens said: “YETI is a leading brand with incredible potential, which is one of the reasons I am excited to join this Board. Together with the management team and my fellow Board members, I intend to help advance the Company’s objectives, support innovation, expand its customer base, and drive profitable growth.”
Arne Arens holds a bachelor’s degree in communication science and business administration fromthe University of Amsterdam and an EMBA from Northwestern University.
About YETI Holdings, Inc.
Headquartered in Austin, Texas, YETI is a global designer, retailer, and distributor of innovative outdoor products. From coolers and drinkware to bags and apparel, YETI products are built to meet the unique and varying needs of diverse outdoor pursuits, whether in the remote wilderness, at the beach, or anywhere life takes you. By consistently delivering high-performing, exceptional products, we have built a strong following of brand loyalists throughout the world, ranging from serious outdoor enthusiasts to individuals who simply value products of uncompromising quality and design. We have an unwavering commitment to outdoor and recreation communities, and we are relentless in our pursuit of building superior products for people to confidently enjoy life outdoors and beyond.
For more information: https://www.yeti.com
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