Velcro appoints Gabriella Parisse as President and CEO-designate

– USA, NH –  Velcro Companies today announced the appointment of Gabriella Parisse as CEO, effective on Nov. 1st, succeeding Jeff Malcolm who will retire as CEO but remain a Board member.

“Gabriella has a track record of success and brings extensive global experience across commercial, marketing and innovation in consumer goods and B2B,” said Jeff Malcolm. “She is the right person to lead Velcro Companies as we look to unlock the power of the VELCRO Brand to drive innovation and growth around the globe.”

The leadership transition begins immediately with Gabriella Parisse serving as President. She will be the company’s first female CEO and one of many exceptional female senior leaders and professionals employed throughout the organization.

About Gabriella Parisse

Parisse has more than 30 years of international experience in consumer goods and B2B with a track-record in accelerating growth, brand building, and innovation. Gabriella joined Velcro Companies in October 2018, most recently serving as Chief Growth Officer.

Parisse spent 26 years with Johnson & Johnson. She served in a variety of global senior leadership roles with increasing responsibility in marketing, innovation, and business development, including President of Johnson & Johnson Consumer Italy and Vice President, Skincare for Europe, Africa, and the Middle East. She also served on the Executive Committee of Tate & Lyle PLC as President of Innovation and Commercial Development.

“Under Jeff’s leadership, we’ve strengthened our core business and positioned the company well to respond to customer and consumer needs with the best original fastening products and solutions,” said Gabriella Parisse. “It is an honor to lead this wonderful company as we bring the iconic VELCRO Brand to life through our differentiated portfolio, innovative product development, and the ORIGINAL THINKING of our colleagues around the globe.”

She graduated with honors from La Sapienza University in Rome with a master’s degree in Statistics and Demographic Sciences. In 2009, she was awarded the Italian honor of “Cavaliere del Lavoro” (Order of Merit for Labour) by the President of the Italian Republic.

About Velcro Companies

Velcro Companies is a technology-driven, global organization providing versatile, strong, reliable, and durable fastening solutions that solve problems in simple, elegant, and surprising ways. VELCRO Brand products are used by businesses and consumers around the world and can be found in the Transportation, Medical, Packaging, Construction, Personal Care, Footwear & Apparel, and Industrial markets. We have a heritage of innovation spanning more than 60 years and hold more than 400 active patents and numerous trademarks, including the VELCRO trademark.

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