– SPAIN, Madrid – PackLink, the online shipping solution for consumers and businesses, announces a $9M Series B investment led by Accel Partners with participation from previous investor Active Venture Partners.
PackLink’s mission is to make shipping simple and transparent for people and businesses throughout the world. Founded in Spain, and now operating in Germany, France and Poland, PackLink will use the investment to accelerate the international expansion of its consumer platform and release a business-focused offering. PackLink is rapidly building a global logistics marketplace and is soon to launch in Italy and Mexico, followed shortly by additional markets.
Globally, consumers and businesses spend over €140bn per year to send parcels, yet the large and highly complex market is characterised by a lack of transparency and inefficiency. Customers are rarely aware of all the shipping providers available, and attempts to compare options online are time consuming and frustrating, as providers offer divergent pricing schemes, speeds and service levels for each package and destination, lacking uniform purchasing workflows. Meanwhile, providers struggle to clearly differentiate themselves from their competitors and reach non-enterprise customers effectively.
PackLink’s marketplace simplifies shipping by connecting a customer with the right logistics provider on a package-by-package basis. Customers can quickly and easily compare prices, delivery speed and service levels across PackLink’s more than 20 provider partners worldwide. They then print their shipping labels and track their packages from the platform. They can also take advantage of preferred pricing, with up to 70% savings on the cost of each shipment.
Its soon-to-be-launched business-focused product further addresses the needs of higher-volume shippers such as e-commerce companies. Packlink Pro is a cloud-based platform that integrates with a business’s operational systems, automating the shipping process. Companies can focus on their core business, knowing that their shipments are delivered via the best suited provider at an attractive price. The product also has customer-centric features such as shipping notifications, tracking and returns management, enabling e-commerce vendors of any size to provide an Amazon-level of service to their customers.
Ben Askew-Renaut, co-founder and CEO of PackLink, said: “There is a huge opportunity to bring efficiency to the shipping industry. This investment will help PackLink to further expand its marketplace, making shipping easy, quick and economical in more and more countries, for consumers as well as businesses.”
Michiel Kotting, Partner at Accel Partners will join the company’s board. He said: “We are excited to back the PackLink team as they continue to democratise the complex shipping market, bringing together customers and shipping providers, and enabling businesses to offer a superior customer experience.”
Ricard Söderberg, Founding Partner of Active Venture Partners, said: “We have worked intensively together with PackLink to develop its international expansion strategy because we believe in their approach to developing a disruptive and unique business model. We are delighted to have introduced Accel Partners as co-investor and look forward to combining our efforts in fuelling further growth.”
In January 2012, Ben Askew-Renaut and Javier Bravo, two entrepreneurs with backgrounds in technology and logistics, launched PackLink, an online shipping service. In just over two years the company has grown exponentially and is now operating across Europe.
Packlink’s mission is to make shipping simple and transparent for people and businesses throughout the world. Packlink partners with leading couriers, giving consumers, SMBs and e-commerce sites a fast and easy way of booking parcel deliveries.
About Accel Partners
Founded in 1983, Accel Partners has a long history of partnering with outstanding entrepreneurs and management teams to build world-class businesses. Accel today invests globally using dedicated teams and market-specific strategies for local geographies, with offices in Palo Alto, London, New York City and Bangalore, as well as in China via its partnership with IDG-Accel. Accel has invested in over 500 companies, many of which have defined their categories, including Angry Birds (Rovio), Atlassian, Cloudera, ComScore, Dropbox, Facebook, Groupon, Imperva, Kayak, Playfish, QlikTech, Spotify, Supercell, Varonis and Wonga.
About Active Venture Partners
ACTIVE is a European-based company with the determination to transform traditional venture capital. Spearheaded by its young, entrepreneurial, international and diverse team it is building a reputation for delivering much more than capital for entrepreneurs. With a presence in Barcelona, Hamburg and Stockholm, ACTIVE targets entrepreneurial teams that are driving digital start-ups and look for a holistic partnership based on values and pro-active support. Start-up founders are connected to the ACTIVE community and engage with sector specialists, growth experts and senior advisors. Since 2004 it has invested in 19 companies in two funds totalling €74m. In 2007, Active created the Venturepreneurs’ Organisation, which promotes the relationship between successful serial entrepreneurs who invest in early stage companies.
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