– USA, NY – Mediaocean, the mission-critical platform for omnichannel advertising, today announced the appointment of Deborah Wahl to its Board of Directors.
About Deborah Wahl
Following her retirement in March 2023 from General Motors as SVP and Global CMO, the appointment marks Wahl’s return to the Mediaocean Board. She served previously for three years, having advised the company through a period of digital media transformation.
Widely regarded as a leading innovator in the global CMO community, Wahl has a career reputation for shaping and implementing transformational corporate strategies for the enterprise, partners, and clients. During her tenure at General Motors, she dedicated her leadership to aligning customer demand and company commitments around an electric vehicle future, enhancing profitability and stock performance.
Beyond Mediaocean, Wahl’s previous board experience includes Groupon (Nasdaq), SGM (GM’s joint-venture in China), OnStar Insurance, and several key roles on key industry boards as the Vice Chair of the ANA, the Chairperson of the MMA and board member for the IAB.
“The time is right to step back in as the Mediaocean team continues to demonstrate its commitment to omnichannel innovation and advertisers are clearly leaning into the company’s offerings with great enthusiasm,” said Deborah Wahl. “Mediaocean is constantly upleveling its solutions. And, with AI, creative automation, and CTV – to name a few of the most dynamic focus areas – very much top of mind, it’s going to be an incredibly exciting time for all involved.”
About Mediaocean
Mediaocean is powering the future of the advertising ecosystem with technology solutions that empower brands and agencies to deliver impactful omnichannel marketing experiences. With over $200 billion in annualized media spending managed through its software, Mediaocean uses AI and machine learning to control media investments and optimize business outcomes. The company’s advertising infrastructure and ad tech tools are used by more than 100,000 people to power campaigns from planning, buying, ad serving, and creative personalization to analysis, optimization, invoices, and payments.
For more information: https://www.mediaocean.com/
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