– IRELAND, Dublin – Keywords Studios PLC (LON: KWS), the international technical and creative services provider to the global video games industry, today announced the appointment of Bertrand Bodson to its Board as CEO effective from 1 December 2021.
About Bertrand Bodson
Bertrand brings deep experience in driving and executing growth strategies for international businesses gained throughout his 23 year career through establishing new business models and innovative platforms, developing strategic partnerships, international expansion and digital transformation.
He joins from global healthcare leader Novartis where, in his role as Chief Digital Officer since 2018, and as an Executive Committee member, he led the digital transformation of the business, leading large scale teams, securing several strategic partnerships, and playing a key role in the development of its corporate culture for 100,000 colleagues.
Bertrand previously spent four years as Chief Digital and Chief Marketing Officer at Sainsbury’s Argos where he led the transformation from a traditional catalog business to the third-largest online retailer in the UK. He subsequently led the integration of Argos into Sainsbury’s store network.
Bertrand’s previous experience includes senior roles at EMI Group, Bragster.com (which he co-founded), and Amazon, and he is currently a non-executive director of Tesco plc and Wolters Kluwer N.V.
Ross Graham, Chairman of Keywords Studios, said: “We are delighted to have attracted a candidate of Bertrand’s caliber to lead Keywords through the next phase of its development in the video games and adjacent content industries.
About Keywords Studios
Keywords Studios is an international technical services provider to the global video games industry. Established in 1998, and now with over 70 facilities in 23 countries strategically located in Asia, Australia, the Americas, and Europe, it provides integrated art creation, marketing services, game development, testing, localization, audio and player support services across more than 50 languages and 16 games platforms to a blue-chip client base of over 950 clients across the globe.
Keywords Studios has a strong market position, providing services to 23 of the top 25 most prominent games companies. Across the games and entertainment industry, clients include Activision Blizzard, Bandai Namco, Bethesda, Electronic Arts, Epic Games, Konami, Microsoft, Netflix, Riot Games, Square Enix, Supercell, TakeTwo, Tencent and Ubisoft. Recent titles worked on include Anthem, Star Wars Jedi: Fallen Order, Valorant, League of Legends, Fortnite, Clash Royale, and Doom Eternal.
For more information: https://www.keywordsstudios.com/
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