equipifi adds Mary Anne Keegan and Lou Anne Alexander to its Board of Directors

– USA, AZ –  equipifi, a fintech company providing banks and credit unions with a white label Buy Now, Pay Later solution, today announced the appointments of Mary Anne Keegan and Lou Anne Alexander to its board of directors, to provide the team with strategic insight and guidance for going-to-market and maximizing customer value.

“Mary Anne and Lou will help us maximize the value we deliver to our customers, move fast, and take the company to new heights. Their extensive experience in payment infrastructure as well as banking integrations will be a tremendous add to our leadership and guidance,” said co-founder and CEO, Bryce Deeney.

About Lou Anne Alexander

Alexander is a banking veteran with more than 40 years of experience in e-commerce, payments, identity, and authentication. Previously, she served as the Chief Product Officer at Early Warning, a bank-owned fintech where she guided the design and delivery of payments solutions. Alexander has also held executive positions at Wells Fargo, Wachovia, and First Union National Banks.

“I’m honored to play a role in growing a solution that prepares financial institutions to serve the next generation of consumers,” said Lou Anne Alexander. “equipifi’s technology not only enables banks and credit unions to cater to new payment preferences and consumer needs, but it positions them to compete with third-party providers that are crowding into their space.”

About Mary Anne Keegan

Keegan is a marketing executive experienced in the payments space, particularly with growing and scaling fintech start-ups to become the market leader in their category. She currently serves as the Chief Marketing Officer at IntraFi. She was formerly the Chief Marketing Officer at BillGO, President at AlertGPS, and Chief Marketing and Sales Officer at Early Warning.

“BNPL will soon be table stakes for any modern banking suite. equipifi has a deep understanding of the banking space and is focused on bringing BNPL to financial institutions,” said Mary Anne Keegan. “This is a dedicated and promising team, and I am excited to be part of the mission.”

About equipifi

equipifi is a fintech SaaS powering banks and credit unions with Buy Now, Pay Later solutions that align with their customers’ financial goals. The equipifi platform seamlessly integrates with financial institutions to help them deepen customer engagement, grow market share, increase revenue, and provide a single place to view, accept, and manage BNPL plans on their existing banking app.

For more information: https://www.equipifi.com/

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