ATTRAQT Group welcomes Tom Crawford to its Board of Directors as Non-Executive Chairman

– UK, London –  Attraqt Group plc (LON: ATQT), a leading provider of online search, merchandising, and personalization solutions for ecommerce, today announced the appointment of Tom Crawford to its Board of Directors as Non-Executive Chairman with immediate effect, succeeding Nick Habgood who has stepped down from the Board.

“We are delighted to welcome Tom to Attraqt. Tom is a decisive and energetic leader known for his ability to execute strategies and motivate team members. With a rare mix of sales, commercial, finance and operations experience, I am confident that Attraqt will benefit from Tom’s expertise as we continue to execute on our growth strategy.” said CEO, Mark Adams.

About Tom Crawford

Tom Crawford has a wealth of experience in senior and board roles at cloud and enterprise software businesses. Tom is currently Non-Executive Chairman of K3 Business Technology Group plc, and was, until January 2020, CEO of Aptitude Software Group Plc, the global financial management software company. Before that, he led the expansion of a number of the Group’s divisions.

Throughout his career, Tom has built a successful track record of growing and developing product-based software businesses and has substantial experience in the software industry, both in the UK and internationally, including Europe and North America.

Tom Crawford said: “I am very much looking forward to joining the business and working with the Board as the Company looks to continue to make operational and financial progress. It is clear that Attraqt’s offering is extremely relevant in the current market environment, and I am confident that we can build a scalable business, continue to service our customers’ needs, achieve operational excellence and bring further innovation to the market.”

About Attraqt Group plc

Attraqt powers exceptional shopping experiences for over 300 of the world’s leading brands, manufacturers and retailers. Attraqt provides a set of API-enabled, algorithm-driven, intelligent SaaS services covering personalization, search, navigation, merchandising, recommendations and internationalization.

The platform unifies and empowers all key customer journey stakeholders. Enabling business, data, and technical teams to successfully leverage existing eCommerce technology investments. Ultimately ensuring individualized and connected micro-experiences that support commerce discovery through to inspiration and purchase, and beyond.

The Attraqt platform orchestrates AI models in real-time while allowing clients to integrate their own algorithms. This helps build true personalization strategies and creates differentiated experiences at scale, so our customers can exceed the expectations of today’s shoppers while reaching commercial goals.

Attraqt is publicly listed on LSE: AIM and headquartered in London, with offices in Amsterdam, Paris, Sofia, Hamburg, and Sydney.

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