– USA, NY – Naked Brand Group Inc. (OTCQB: NAKDD) an innovative inner fashion and lifestyle brand, is pleased to announce that apparel industry leader Jesse Cole has joined the Naked Board of Directors. Jesse Cole is an accomplished financier and CEO of popular women’s contemporary brand Haute Hippie. Started by Trish Wescoat Pound, Haute Hippie offers an eclectic, yet luxuriously chic collection of rock ‘n’ roll and bohemian fashion sold globally with over 350 points of distribution in the US including Nordstrom, Neiman Marcus and Saks Fifth Ave.
“We’re thrilled to have Jesse Cole join Naked’s Board of Directors. He has been instrumental in building Haute Hippie into one of the most dynamic contemporary women’s fashion brands and we are confident his experience, creativity and network of relationships will be of great value to the Naked brand,” said Carole Hochman, Chief Executive Officer, Chief Creative Officer and Chairwoman of Naked.
Prior to joining Haute Hippie as CEO in 2012, Cole was Founder and Chief Operator of Schonfeld IBS, a financial services company. Schonfeld IBS grew into a multi-million dollar business. Cole then joined Merlin Institutional where he developed the institutional research sales and trading division as a senior partner. Cole also serves as a member of the Board of Directors for the Ronald McDonald House.
“I have been following Naked since Carole Hochman joined the brand last year,” said Cole. “Carole and Founder Joel Primus have created incredible products and a powerful brand that serves an immediate need in the market today for both men and women. With their leadership, product and momentum, I believe Naked is now positioned to grow to become an industry leader. I am looking forward to bringing my expertise in fundraising, brand strategy and overall industry experience to the team.”
Jesse Cole takes the place of Chris Heyn, who will remain on Naked’s Advisory Board.
ABOUT NAKED
Naked was founded on one basic desire, to create a new standard for how products worn close to the skin fit, feel and function. Naked has a strong and growing retail footprint for its innovative and luxurious men’s innerwear products in some of the best online and department stores in North America including Nordstrom, Hudson Bay, Holt Renfrew, Amazon.com, BareNecessities.com and many more. In 2014, renowned designer and sleepwear pioneer Carole Hochman joined Naked as Chief Executive Officer, Chief Creative Officer and Chairwoman with the goal of growing Naked into a global lifestyle brand. In June 2015, Naked announced a strategic partnership with NBA Miami HEAT star Dwyane Wade. The 3-time NBA Champion, 11-time All Star and Olympic Gold Medalist joined the company’s Advisory Board and will serve as Creative Director for a signature collection of men’s innerwear launching 2016. Naked is now headquartered in New York City and plans to expand into other apparel and product categories that can exemplify the mission of the brand, such as activewear, swimwear, sportswear and more.
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