– UK, London – Comptoir Group Plc (LON: COM), the owner and/or operator of Lebanese and Eastern Mediterranean restaurants, today announced the appointment of Nick Ayerst as CEO, effective from 17 October 2022, succeeding interim CEO Jean-Michel Orieux who will revert to his role as an independent Non-Executive Director.
“We are excited to welcome Nick to Comptoir Group as our new CEO. Nick brings over 30 years’ relevant experience in the sector, with the combination of skills and energy to lead the business through Comptoir’s next strategic growth phase.” said Board Chair, Beatrice Lafon.
About Nick Ayerst
Mr Ayerst brings more than 30 years of experience in the hospitality industry and was previously Managing Director of LEON, the UK’s leading healthy fast-food chain, where he was brought onboard in 2020 to re-structure LEON’s operational model, investing in technology and increasing efficiencies and to develop growth strategies including LEON’s Drive-Thru model and franchising partnerships.
Prior to his role at LEON, Mr Ayerst spent 15 years in leadership roles at The Restaurant Group, the UK’s largest listed restaurant company, where he was a member of the TRG Executive team. Between 2013 and 2020, Mr Ayerst was Managing Director of TRG Concessions, which operates restaurants, bars and QSR outlets in airports, stations, shopping centers and Hilton Hotels, where he implemented short- and long-term growth opportunities, more than doubling revenue and profit, and oversaw the opening of 45 new sites.
Nick Ayerst said: “I am joining Comptoir Group at an exciting time for the Company. The strength of the Comptoir brand, talented team and vision of the new Board to grow the business and deliver a best-in-class offering for its guests make this a great opportunity. I see tremendous potential for the Company to grow and capture market share and I look forward to building on Comptoir’s success.”
About Comptoir Group
Comptoir Group PLC owns and operates 27 Lebanese restaurants, six of which are franchised, and based predominately in the UK. The group’s flagship brand, Comptoir Libanais, is a collection of 21 restaurants across London and nationwide, including cities such as Manchester, Bath, Leeds, Birmingham, Oxford and Exeter.
The name Comptoir Libanais means Lebanese Counter and is a place where guests can eat casually and enjoy Middle Eastern food, served with warm and friendly hospitality, just like back home.
The Group also operates Shawa, serving traditional shawarmas through a counter service model in Westfield and Bluewater shopping centers, Yalla-Yalla with branches near Oxford Circus and in Soho, and entertainment venue Kenza, located in Devonshire Square, London.
The group has expanded internationally with its franchise partners HMSHOST, with restaurants in the Netherlands, Qatar and Dubai.
For more information: https://www.comptoirlibanais.com/
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