Cogito adds Mark Midle to its Board along with raising $37m Series C financing led by Goldman Sachs Growth Equity

– USA, MA – Cogito, the leader in augmented intelligence, today announced it raised $37 million in Series C growth equity funding led by Goldman Sachs Growth Equity, with participation from existing investors Salesforce Ventures and OpenView. Cogito will use the latest round of funding to accelerate go-to-market, expand research and development, and grow its team.

Cogito has realized exponential growth since its founding out of the MIT Human Dynamics Lab and is now deployed to thousands of sales and service representatives within insurance and financial services enterprises. Industry leaders such as Humana and MetLife have adopted the technology to help empower employees and increase customer loyalty.

“Organizations today are under immense pressure to meet rising customer expectations and deliver high quality empathetic interactions,” said Mark Midle of Goldman Sachs’ Merchant Banking Division, who has joined Cogito’s Board of Directors. “Cogito’s technology uniquely senses human behavior, understands the context of a given situation and provides in-the-moment feedback to augment a person’s natural abilities. The company’s contact center application is a proven example of the technology in action and represents a tremendous competitive advantage for brands.”

Cogito’s AI disrupts the traditional approach to contact center coaching and customer experience measurement. The software performs streaming analysis of voice conversations and provides representatives with in-call guidance that helps them be more confident and empathetic. Cogito automatically provides insight into a customer’s perception of an interaction and leverages deep learning to improve over time. The combination of a compassionate professional with human aware technology leads to an optimal experience for customers, employees and companies alike.

“GS Growth shares our vision of bringing human AI to the enterprise,” said Joshua Feast, CEO at Cogito. “There is high demand to help service professionals engage in better conversations and build an emotional connection with customers. Companies are seeking new and innovative ways to connect operational execution with customer impact, and our AI delivers unprecedented transparency. With this latest round of funding we will help more companies empower employees to achieve peak performance and maximize return on customer relationships.”

About Cogito

Cogito provides human aware technology to help professionals elevate their performance. Cogito’s AI instantly analyzes hundreds of conversational behaviors to provide live in-call guidance combined with a real-time measure of customer experience. The technology is augmenting the emotional intelligence of thousands of agents in the world’s most successful enterprises – improving sales results, delivering world-class service and enhancing quality of care. Cogito is a venture-backed software company located in Boston, MA.

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About Goldman Sachs Growth Equity

Founded in 1869, The Goldman Sachs Group, Inc. is a leading global investment banking, securities and investment management firm. Goldman Sachs Merchant Banking Division (MBD) is the primary center for Goldman Sachs’ long term principal investing activity. With nine offices across seven countries, MBD is one of the leading private equity investors in the world. Since 1986, the group has invested approximately $180 billion of levered capital across a number of geographies, industries and transaction types. Within MBD, Goldman Sachs Growth Equity is a dedicated platform for venture capital and growth equity investments in leading companies that have built innovative technology or processes to transform their industries. Since 1994, GS Growth has partnered with more than 200 companies and invested more than $5 billion of capital across sectors including technology, software, media, healthcare IT, and business and information services. GS Growth seeks to partner with strong management teams to help companies achieve product, customer and geographic expansion.

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