Pure360 appoints David Kelly as Chairman and Chris Underhill as Non-Executive Director

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– UK, Brighton – Email & SMS marketing specialists Pure360 has announced the addition of digital professionals David Kelly and Chris Underhill to the Board, following the recent buyout backed by Scottish Equity Partners and Investec.

  • Appointments support accelerated growth plans through platform enhancements
  • Kelly & Underhill bring significant digital software experience across roles in Rackspace, eBay, Amazon & smartFocus

David Kelly joins as Chairman with a track record across online, B2B, B2C and fast growth businesses. His executive career encompasses leadership roles at Rackspace, MyDeco, eBay, Lastminute.com and Amazon.

Chris Underhill joins the Board as a Non Executive Director, bringing with him significant digital marketing technology experience having founded and led smartFOCUS, sold to Emailvision in 2011, and as CEO at voucher marketing platform iVoucher. Underhill is also Non Executive Director at a number of related digital marketing software businesses in the areas of real-time behavioural retargeting, automation and social media.

The appointment of such high calibre Board members supports the ambition of Pure360, with investment in product development at the heart of their accelerated growth plans.

Pure360 CEO Stuart Dawson commented, “It is great for the business to have assembled such a strong Board to help form our strategy and support us deliver against our plans. Chris has incredibly relevant experience both directly in our space and with associated marketing technologies, whilst in David Kelly we have attracted a Chairman with a truly outstanding track record in fast growth businesses.”

Pure360, which works with brands including Virgin and innocent drinks, is looking to double its turnover by 2016 having recently joined SEP’s growing roster of digital media firms, including the world leading travel search site Skyscanner and social media analytics company SocialBro.

About Pure360

Pure360 is a results-driven direct digital marketing provider, improving customer ROI via email and SMS marketing campaigns. Pure360 customers are not tied into long contracts, but buy services based on their needs, and include leading brands such as Rightmove, Virgin and innocent drinks.

Working internationally, with around 100 staff at its Brighton HQ, Pure360 is growing fast and was recently given the ‘one to watch’ company accolade following its impressive growth (by investment bank GP Bullhound).

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Talent4Boards Team