– UK, Cardiff – Principality Building Society (LSE:PBS), has announced a new Board appointment. Julie-Ann Haines, Customer Director at Principality, becomes a member of the Board with immediate effect.

Julie-Ann’s appointment is part of Principality’s growth strategy. As Customer Director, responsible for marketing, distribution, customer service and operations, she will bring invaluable experience and insight to the Board as part the Society’s focus on its marketing, products and customer experience.

Having joined Principality in 2007 to focus on building and developing its award winning e-commerce business, Julie-Ann was promoted in 2012 to her current role as Customer Director.

Prior to Principality, Julie-Ann has more than 15 years’ experience of working in leading customer-centric businesses, including Sainsbury’s, Reckitt Benckiser and HBOS, where she held key positions in sales, marketing and technology.

Julie-Ann is the current Chair of the Council of Mortgage Lenders in Wales and is a member of the Welsh Government’s Expert Panel on Housing for Older People.

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