– UK – Matomy Media Group Ltd.(LSE:MTMY), one of the world’s leading digital performance-based advertising companies, is pleased to announce today that Rishad Tobaccowala, Chief Strategist of Publicis Groupe, has been elected to the Matomy Board of Directors. Matomy’s shareholders approved Mr Tobaccowala’s appointment at the Company’s 2 February 2015 Extraordinary General Meeting, following Publicis Groupe’s October 2014 strategic investment in Matomy

Mr Tobaccowala has more than three decades of global advertising and marketing experience. As Publicis Groupe’s Chief Strategist he has a broad portfolio of responsibilities that include serving on the company’s P-12 and Directoire+ (Management Board+) executive committees, advising Publicis Groupe agencies and clients on their digital activities, and providing strategic guidance in regards to the digital future of Publicis Groupe. Mr Tobaccowala was named by Bloomberg Businessweek as one of the top business leaders for his pioneering innovation, and TIME magazine dubbed him one of five ‘Marketing Innovators’.

Prior to being named Chief Strategist of Publicis Groupe, Mr Tobaccowala held a number of senior management and advisory roles within the Publicis Groupe network of agencies. He began his career at leading advertising agency Leo Burnett, where he rose from an Account Executive in the early 1980s to eventually become President of Starcom IP, part of what is now Publicis Groupe’s media buying network Starcom MediaVest. 

Commenting on the election of Mr Tobaccowala to the Matomy Board, Ilan Shiloah, Chairman of Matomy, said: I am delighted to welcome Rishad Tobaccowala as a Non-executive Director of Matomy. His extensive knowledge and experience within digital marketing and advertising will provide us with a wealth of insight that will help us continue to enhance Matomy’s performance-based advertising capabilities. I look forward to working with our expanded Board and our management team as we carry out our vision of becoming the best performance-based media company in the world.”

Commenting on his election to the Matomy Board of Directors, Mr Tobaccowala said: “Matomy is a leader in outcome-driven performance marketing, which is poised to scale its capabilities across mobile and video platforms. It is a privilege to join the Matomy Board and to find ways to build and grow together.”

About Matomy Media Group

Matomy Media Group Ltd. (LSE:MTMY) is one of the world’s leading digital performance-based advertising companies. Working across Web, social media and mobile platforms, Matomy offers advertisers, media partners and publishers a range of opportunities to generate risk-free performance-based results, delivering quality, scale and speed by providing a single gateway to all digital media channels. Matomy’s marketing solutions include: a display ad networkmobile, social and video advertising; email marketing; search marketing and search engine optimisation; a virtual currency platform; and domain monetisation. 

About Rishad Tobaccowala

Prior to being named Chief Strategist of Publicis Groupe, Rishad Tobaccowala held a number of senior management and advisory roles within the Publicis Groupe network of agencies. From July 2013 to August 2014 he was Chairman of Publicis Groupe digital agencies DigitasLBi and Razorfish. Prior to that he served as Chief Strategy and Innovation Officer at digital agency VivaKi from 2010-14; CEO of Denuo, a Publicis-owned creative agency, from 2006-09; and Chief Innovation Officer of Publicis Groupe from 2003-08. He began his career at leading advertising agency Leo Burnett, where he rose from an Account Executive in the early 1980s to eventually become President of Starcom IP, part of what is now Publicis Groupe’s media buying network Starcom MediaVest.

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