– USA, CA – Loton, Corp. (LTNR) announced that William Zaccheo, Principal of zTHREE, LLC, has joined Loton, Corp. as an advisor.
Mr. Zaccheo is a media executive who has been at the cutting edge of television and new video content and delivery systems. He was instrumental in launching E! Entertainment Television, NFL on ESPN, as well as the early rollouts of HBO and Cinemax. His efforts helped propel each network to become the marquee brands that they are today. Furthermore, he championed one of the first efforts to stream video, both live and on-demand, via the Internet in 1998 with ComedyNet.com.
Most recently Mr. Zaccheo Co-Founded and was CEO of WebVet, LLC a leading provider of news and information promoting the health and well-being of pets. “I am looking forward to leveraging my expertise and relationships in the media and entertainment industries and advise Loton with regards to its strategic direction,” commented Mr. Zaccheo.
“Bill is a fantastic addition to our Loton team,” commented Robert Ellin, Chairman and Chief Executive Officer of Loton, Corp. “We are continuing to recruit stellar industry and financial professionals to accelerate our entry into the music, entertainment, and branding segments.”
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