General Assembly Pizza welcomes Karen Zuccala to its Board of Directors

– CANADA, Toronto –  General Assembly Holdings Limited (TSX: GA), a fast-casual, Toronto pizza restaurant turned omnichannel consumer packaged goods brand, today announced the appointment of Karen Zuccala to its Board of Directors as Chair of the Nominating and Corporate Governance Committee, effective July 20, 2021.

“We are proud and excited to welcome Karen to the team. Karen brings a wealth of retail and eCommerce experience and will be a tremendous asset as we move forward and expand our wholesale channel and diversify our product offering,” said founder and CEO, Ali Khan Lalani.

About Karen Zuccala

Ms. Zuccala has 20+ years of global business experience working with some of the world’s most recognized companies in the consumer/packaged goods space and brings a breadth of knowledge in retail brand strategy to the Board of Directors. Having lived and held executive positions across Europe and Canada, Ms. Zuccala has built a strong reputation in the brand and digital marketing, strategic business planning, and eCommerce. Her passion for technology and innovation has fueled market disruption for some of the world’s most iconic brands.

No stranger to retail, Ms. Zuccala began her career at Adidas, where she launched the brand’s first national brand campaign, Impossible is Nothing, and product innovation, ClimaCool, that led to double-digit sell-through. Ms. Zuccala later moved to Germany to work for Adidas Global Headquarters in Herzogenaurach. She managed Global marketing campaigns for running and training, working with some of the world’s most recognizable athletes, including David Beckham, Allyson Felix, and Haile Gebrselassie. After working in fashion in Italy and landing back in Canada at a creative agency, Anomaly, Ms. Zuccala returned to the world of sport, working at Nike as Brand Marketing Director, where she managed a cross-functional team in Chicago and Toronto. She launched Nike Canada’s first eCommerce platform, which quickly became the second-largest growth market amongst 27 countries. Ms. Zuccala led all brand experiences, including Toronto’s first-ever All-Star Weekend and countless digital activations, including a Raptors DeMar DeRozan Sticker Pack, Air Max Month, Nike Women’s Toronto Weekend, Women’s World Cup, and the Just Do It Basketball Headquarters in Chicago.

About GA Pizza

GA Pizza began its life as a fast-casual pizza restaurant in the heart of Toronto. Three years later, we also offer a freezer-to-table consumer packaged goods line, and a groundbreaking direct-to-consumer platform: a pizza subscription and a gifting service. Our ambition? Make delicious pizzas available to everyone, everywhere. We’re always working to take pizza to new heights—from showing the world that better pizza is possible, to finding new spaces and places to deliver unrivaled pizza experiences.

For more information: https://gapizza.com/

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