EVINE Live appoints Chairman of the Board, Bob Rosenblatt, as interim CEO along with initiating a formal search process

– USA, MN – EVINE Live Inc. (NASDAQ:EVLV) today announced that its Board of Directors has appointed Bob Rosenblatt, Chairman of the EVINE Live Board, as interim Chief Executive Officer, effective immediately. Mr. Rosenblatt will continue to serve as Chairman of the EVINE Live Board. Mr. Rosenblatt’s appointment as interim Chief Executive Officer follows Mark Bozek’s decision to step down as EVINE Live’s Chief Executive Officer and as a member of the EVINE Live Board. EVINE Live also announced that Russell Nuce will step down from his position as EVINE Live’s Executive Vice President, Chief Strategy Officer, interim General Counsel and Corporate Secretary.

The EVINE Live Board has initiated a formal search process to identify a Chief Executive Officer. The EVINE Live Board has engaged Korn Ferry, a leading national executive search firm, to help identify candidates and will consider both internal and external candidates.

Landel Hobbs, Vice Chairman of the EVINE Live Board, said, “We are pleased to have someone of Bob’s caliber and expertise taking on the role of interim CEO. With his profound knowledge and experience in both e-commerce and televised shopping businesses, and the in-depth understanding of all aspects of EVINE Live gained during his tenure as Chairman, Bob is the natural choice to lead the Company through this period of transition. The Board appreciates his willingness to take on this expanded role and looks forward to working closely with him.”

Mr. Hobbs continued, “On behalf of the Board, I want to thank Mark and Russell for their contributions to EVINE Live. We are grateful for Mark’s leadership during a dynamic period in the Company’s history.”

“EVINE Live could not be better positioned for the future,” said Mr. Rosenblatt. “We will bring an even greater focus and discipline to EVINE Live’s merchandising strategy, margin profile, and execution to deliver profitable growth and shareholder value. With EVINE Live’s assets of cable distribution, a strong merchandising organization, deep knowledge of our customers, a new fulfillment operation, the overall trends in e-commerce, and video now being the prime driver of content consumption at home, work and via mobile, EVINE Live is really in the right place at the right time.”

Mr. Rosenblatt continued, “I look forward to working with the team to continue delivering products and experiences that attract customers and win a greater share of wallet. Our team members remain our greatest asset, and together, we stand well positioned to execute on our strategic objectives.”

About Bob Rosenblatt

Bob has more than 25 years of leadership experience at a number of leading retail organizations, including Tommy Hilfiger, HSN (formerly the Home Shopping Network) and Bloomingdale’s. During the end of 2012 through mid-May of 2013, he was Interim President of Ideeli.com, a flash sales company based in New York that was sold to Groupon. As Group President and Chief Operating Officer of Tommy Hilfiger Corporation, he grew revenues and profitability and built the company’s first transactional web site. Mr. Rosenblatt co-managed the process which culminated in the Tommy Hilfiger Company successfully being sold to Apax Partners in 2006. Mr. Rosenblatt also previously served as Chief Financial Officer, Chief Operating Officer and President of HSN. Mr. Rosenblatt introduced and built HSN’s online operation, which achieved profitability within three months of inception. As Chief Financial Officer at Bloomingdale’s, Mr. Rosenblatt was responsible for financial reporting, financial planning and administrative management. For the past nine years, Mr. Rosenblatt has been the Chief Executive Officer of Rosenblatt Consulting, LLC, which specializes in helping investment firms determine value in both public and private companies in the consumer products sector, as well as helping retail firms maximize profitability. Mr. Rosenblatt currently serves or has served on several public and private boards in the retail and technology industry including PepBoys (NYSE:PBY), RetailNext, Newgistics, ERA (Electronic Retailing Association) and I.Predictus. In addition, Mr. Rosenblatt previously taught at FIT (Fashion Institute of Technology) as an Adjunct Professor.

About EVINE Live Inc.

EVINE Live Inc. (NASDAQ:EVLV) is a digital commerce company that offers a compelling mix of proprietary and name brands directly to consumers in an engaging and informative shopping experience via television, online and mobile. EVINE Live reaches approximately 88 million cable and satellite television homes 24 hours a day with entertaining content that engages its community of customers in a comprehensive digital shopping experience.

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