Chicken Soup for the Soul Entertainment appoints Vikram Somaya to its Board of Directors

– USA, CT – Chicken Soup for the Soul Entertainment, Inc. (Nasdaq: CSSE) today announced the appointment of Vikram Somaya to its board of directors, effective October 07, 2021.

“Vikram brings strong data expertise at leading consumer companies to our board,” said William Rouhana Jr., chairman and CEO. “We are looking forward to his valuable insights on how to utilize data to create a competitive advantage for our AVOD networks as we continue to grow our streaming business.”

About Vikram Somaya

Mr. Somaya currently serves as Chief Data and Analytics Officer at PepsiCo. and brings to Chicken Soup for the Soul Entertainment’s board an extensive knowledge of new technologies, digital media, data analytics, corporate strategies, consumer behaviors, distribution and new advertising platforms. Prior to joining PepsiCo in 2019, Mr. Somaya served in various leadership roles at data-driven organizations. Previously, Mr. Somaya served as EVP, Chief Data Officer at Nielson; SVP, Global Data Officer and Ad Platforms at ESPN; General Manager of AdFX and Analytics at The Weather Company; and the VP of Global Operations and Audience at Thomson Reuters.

“I am honored to join the board and look forward to engaging with my fellow board members and the organization at large,” said Mr. Somaya. “I both admire and respect the mission of the company and look forward to helping drive its ongoing success in the data-driven streaming ecosystem.”

About Chicken Soup for the Soul Entertainment

Chicken Soup for the Soul Entertainment, Inc. (Nasdaq: CSSE) operates streaming video-on-demand networks. The company owns Crackle Plus, which owns and operates a variety of ad-supported and subscription-based VOD networks including Crackle, Popcornflix, Popcornflix Kids, Truli, Pivotshare, Españolflix and FrightPix. The company also acquires and distributes video content through its Screen Media subsidiary and produces original long and short-form content through Landmark Studio Group, Chicken Soup for the Soul Unscripted, and Halcyon Television. Chicken Soup for the Soul Entertainment is a subsidiary of Chicken Soup for the Soul, LLC, which publishes the famous book series and produces super-premium pet food under the Chicken Soup for the Soul brand name.

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